Body and volume to your hair

The VOLUMIZING line is a complete range of specific products for fine and thin hair.

FINE HAIR IS A SORT OF GENERALLY HEALTHY HAIR THAT MAY LACK STRENGTH OR RESISTANCE, WHICH MEANS THAT IT MAY NOT HAVE MUCH VOLUME. LIKE OTHER TYPES OF HAIR, THE STRUCTURE IS COMPRISED OF THREE PARTS: THE CUTICLE, CORTEX AND MEDULLA. WHILE THE CUTICLE IS NORMAL, THE CORTEX AND MEDULLA ARE THINNER. THE HAIR IS WEAKER, MORE FRAGILE AND MORE SENSITIVE, ESPECIALLY WHEN THE HAIR IS LONG (SPLIT ENDS). THIS CONDITION ALSO ALLOWS A FASTER EXTENSION OF THE SEBUM OVER ITS LENGTH, LEADING TO HAIR BECOMING OILY VERY QUICKLY AND TO A CONSEQUENT DIFFICULTY WITH CONTROL AND STYLING.

The new VOLUMIZING range by Previa guarantees a perfect and gentle cleaning of the excess sebum and the correct supply of hydrating  AND VOLUMIZING substances.